Harry Ross founded The Area Rug Store nearly 25 years ago in East Winnipeg (Lagimodiere Blvd) and it ran successfully for many years.The Area Rug Store recently opened at 1512 St. James St. in Central Winnipeg, just north of Costco.Having a more central and convenient location better serves Area Rug Store customers. The new location offers 5,000 sq.ft. on one level of display space where over 1,000 Area Rugs of all styles, shapes, and sizes can be viewed. Natural wool, sisal and jute rugs are featured. Machine made area rugs includingbrand new styles in rounds, ovals, runners, and 6 rectangles sizes, 3X5, 4X6, 5X8, 7X10, 8X11 and 9X12 are available. Prices range from $29.99 to over $1,000.00 per rug withfactory direct to you pricing guaranteed to be the lowest in Winnipeg. more... See more text