A Custom Analytics Dashboard Helps Applied Process Improve & Monitor Their Online PresenceAs a trusted leader in the austempering industry, our friends at Applied Process (AP) remain deeply committed to delivering important and informative content to their audiences in a way that is personalized and easy to access.A commitment to understanding and better serving their clientele lead AP to invest their time and resources into monitoring their online metrics. With many engineers, buyers and foundry professionals connecting with AP via their digital environment, AP recognized the power of leveraging the way their clients navigate their website and interacted with their content.Like most organizations, Applied Process relied heavily on Google Analytics to help them research and investigate the effectiveness of their digital presence. However, the AP management team quickly grew frustrated and overwhelmed with the sea of numbers and jargon that dominated their Google Analytics account. more... See more text